pets add life

We partnered with pets add life to create a series of playful, feel-good assets that spotlight the companionship pets bring to everyday life.

The Committee for the Advancement of Pets

This satirical PSA was scripted to spread the good word about pets, directly from the source. Created for “The Committee for the Advancement of Pets,” the video uses dry humor and deadpan delivery to celebrate the brilliance of pets and the people who care for them.

Find your Purrfect Match

This campaign took a scientific(ish) approach to finding the perfect pet companion. Through a mix of sincerity and satire, we highlighted the unexpected factors that shape lasting human-animal bonds, because sometimes chemistry comes with fur.

PetWow Infomercial

Big energy, bigger heart. This over-the-top infomercial-style spot positions PetWow as the ultimate fix for everyday human problems – thanks to the power of pets. A playful homage to retro ad tropes, delivered with charm and just the right amount of absurdity.